﴿ وَجَعَلْنَٰهُمْ أَئِمَّةًۭ يَدْعُونَ إِلَى ٱلنَّارِ ۖ وَيَوْمَ ٱلْقِيَٰمَةِ لَا يُنصَرُونَ ﴾

“[We destroyed them,] and We set them up as archetypes [of evil] that show the way to the fire [of hell]; and [whereas] no succour will come to them on Resurrection Day,”

Please check ayah 28:42 for complete tafsir.